Ideation Program

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The Nexum Ideation Program helps aspiring entrepreneurs explore, expand, and refine startup ideas before jumping into validation or execution.

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Who is it for

This program is designed for early-stage founders and who are still shaping their business ideas. Whether you're exploring multiple concepts or looking to clarify one, this is your space to experiment, learn, and gain direction.

You will

Discover high-potential startup opportunities

Use structured frameworks and AI-powered tools to identify ideas with real market relevance and innovation potential

Refine your initial value proposition and founder fit

Assess how your motives, background, skills and network align with the opportunity to find the best founder-idea match

Explore with empathy and insight

Apply Design Thinking tools like empathy mapping and problem framing to explore user perspectives and identify meaningful problem spaces worth solving

Position your idea strategically

Use Blue Ocean Strategy to identify white space in the market and craft a differentiated approach that avoids direct competition

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How it is done

This self-paced, online program blends creative exploration with proven methods. You'll use Design Thinking and Blue Ocean Strategy to transform raw ideas into meaningful opportunities.


Each module includes hands-on exercises, mentor-guided live session, and tools that help you bring clarity to your vision.

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What’s included

Four self-paced modules focused on ideation and opportunity identification

Four one-on-one mentoring sessions to challenge and sharpen your thinking

Design Thinking templates and exercises to structure your process

Idea exploration and analysis leveraging the most advanced AI tools available

Your investment

You don’t need a perfect idea to begin, just the curiosity to start. We’ll help you explore what’s possible.

Participants should expect approximately 15-20 hours of focused engagement per module, including module completion and mentoring sessions, to get the best outcomes from the program.

$2,000 CAD

per founder group

*Can be financed to up to 24 payment instalments.

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Not what you were looking for?

If you're not quite ready to jump into developing a business idea or have a different need, we've got you covered. Let us be a trusted partner in your entrepreneurial journey, no matter what stage you are.